Lululemon Miami Summer Activation
Lululemon brings its Space to Feel campaign to Miami on May 21, a sunset evening of movement, sound, and community at Paradise Plaza.
Key Highlights
- Movement + Sound Bath
- Special Dinner
- ~30 Yoga & Pilates Instructors
Lululemon's "Space to Feel" campaign arrives in Miami on Thursday, May 21, from 5–9 PM at Paradise Plaza in the Miami Design District. Part of a four-city tour spanning Vancouver, New York, Los Angeles, and Miami, the evening brings together approximately 30 yoga and Pilates instructors for an intimate, designed experience.
The evening flows through five moments: a warm arrival, a movement and sound bath session, a product discovery showcase, a hosted dinner, and a quiet release to close the night. The aesthetic is Japanese chrome minimalism clean lines, chrome accents, and deliberate calm throughout.
The evening is invite-only, curated for Lululemon's Miami instructor community. WellUp Collective is producing the experience end-to-end, from venue and catering to creative direction.
Produced by Wellup™
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