Jul 21, 2026
lululemon | Summer Series Kick Off
Lululemon brings its Space to Feel campaign to Miami on May 21, a sunset evening of movement, sound, and community at Paradise Plaza.
by Wellup™
Events
Activations, workshops, and wellness experiences—past and upcoming.
Recaps
Past Events
Jun 21, 2026/Community
WellUp's 100th Event: A Milestone Celebration
WellUp Collective marks its 100th event on June 20-21th — a milestone celebration co-hosted with Flex Financial for 160 to 200 guests.
May 30, 2026/Activation
Elite Eleven | Pop Up Activation
Elite Eleven Sporting brings its custom Airstream activation to Los Angeles on May 30, a fully branded pop-up produced by WellUp Collective.
May 15, 2026/Activation
OSEA | Marine Screen SPF Launch Activation
A sun-drenched morning in The Pool Garden at The Shelborne celebrating the launch of OSEA Malibu's newest Daily Mineral Face SPF 50.
May 9, 2026/Activation
Amena x WellUp | Yacht Club: The Reset
Immerse yourself in a journey of wellness and luxury at sea — eight hours, one yacht, the full WellUp world.
May 8, 2026/Activation
CSB x Reale Actives | Pilates Activation
CSB and Reale Actives bring their pilates community to Miami for a curated morning activation at the DuPont Building.
Apr 10, 2026/Partner Event
ONHLD SS26 Launch at Soho House Miami Pool House
WellUp + ONHLD take over Soho House Miami's Pool House for the SS26 Launch Collection — Aperol, espresso, and a private styling suite.
Apr 6, 2026/Activation
BARE × Sporty & Rich | Pilates Activation
WellUp brought 27 of Miami's wellness set to The Biltmore Coral Gables for a Sunday Bare Pilates flow with Sporty & Rich.
Mar 28, 2026/Partner Event
The Ness | Weekend Activation
The Ness brought their rebounders to Regent Santa Monica for a two-day Women's Month activation — WellUp's most brand-stacked weekend in LA yet.
Mar 26, 2026/Community
437 x WellUp | The Morning Vault
WellUp Collective and 437 transformed Miami's iconic DuPont Building into a morning Pilates experience blending fashion, movement, and community.
Mar 14, 2026/Activation
Elite Eleven | Pilates Activation
Elite Eleven Sporting brought their Australian energy to NYC — WellUp's influencer Pilates activation at WSA was part workout, part brand moment.
Oct 10, 2025/Community
Land Rover | Where Pilates Meets Horsepower
WellUp Collective's inaugural Land Rover Wellness Club at Land Rover Coral Gables seamlessly blended Pilates, mindful brunch, and luxury test drives into a thoughtfully curated wellness-meets-automotive experience.
Produced by Wellup™
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